1. You Need Your Own Domain Name:

A domain name is an internet address that is controlled by you. It uniquely identifies your business on the internet. ( ie www.yourname.com)

A domain name about the cheapest investment you’ll ever make for your business. The two main benefits are:

· It gives your business a professional image.

· You promote YOUR business every time you give out your email or website address.

(After all, why give free publicity to some other company (ie Yahoo, AOL, or Bigpond) if you use their name in your email address)

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Internet Marketing is a generic term that means selling goods and services on the internet.

There are dozens of different methods of doing this, but all of them boil down to having knowledge of a base level set of internet related skills. So you either learn them yourself, or pay someone else to do them.

Many people have asked me to teach them the required skills, but this is just not cost effective. So I’ve been looking around for an inexpensive, comprehensive course to recommend to you. I’ve please to announce that I’ve finally found one.

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I’ve personally broken most of these, and suffered the consequences.

I hope you learn from my mistakes.

1. Use your commonsense. Don’t believe everything you hear, read, or see.
2. Don’t authorise, buy, or sign up for ANYTHING unless you know what is, what it does, whether it works, and whether you need it.

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This simple test will tell you if a domain name you’re considering is going to be effective.

It’s getting more and more difficult to find a good .com domain name. Pretty well every word in the dictionary has already been dot-commed. So a lot of people (including some highly paid consultants who should know better) are coming up with some really stupid ones.

Because they just don’t think. (more…)