The Internet Bloke » Case Studies

Building Mailing Lists – 2 VERY different approaches

admin — Wed, 24 Feb 2010 00:03:41 +0000

I just received an email from Lyris offering a guide with 10 rules for writing headlines. Link here: Stellar Subject Lines: 10 Rules That Get Results

Check out the info that they require from people to get access to it! They must be joking! Do “ordinary” people out there still give out so much stuff to get a free report?

Edit: [...]

How To Accept Online Payments on Your Website

Eric Graudins — Wed, 22 Apr 2009 02:56:42 +0000

There are many ways of collecting payments for the goods and services that you sell online. Many are simple to set up, and just involve pasting a bit of code onto your existing web pages.

I’ll start off by discussing the easiest method – the non-bank service providers.

Non-Bank Online Payment Methods

Over the past few years, many [...]

Quick Website Tip: Put contact Details on EVERY page.

admin — Tue, 13 Jan 2009 23:05:31 +0000

Many websites only show their contact details on a special contact page. This is a mistake that could be costing you business.

Many people use the internet for research, and print out WEB pages for later reference. If your contact details are not on this page, then it becomes impossible for your prospective customer to [...]

How to Sell Your Stuff on the Internet

admin — Tue, 04 Nov 2008 01:41:38 +0000

It’s really easy now for small businesses to sell their products on the internet. Especially if you haven’t got hundreds of products, or a high volume of transactions.

I remember many years ago when I applied to the bank for a merchant account so I could collect credit card details over the internet. I had to leave [...]

Red Bubble – Selling Your Art on the Internet

Eric Graudins — Sat, 01 Nov 2008 03:10:53 +0000

Artists and Photographers trying to sell their work on the internet generally give up because of the difficulties involved with setting up online galleries, payment systems, creating prints, collecting money, packaging and posting, etc.

It just gets too hard. Melbourne based Red Bubble solves all those problems, and also provides an active artists community, as well as [...]

Unlikely Internet Success Stories

admin — Tue, 28 Oct 2008 08:03:19 +0000

LO, Pretty well anything can be promoted successfully on the internet if you are creative about it.

Even if it’s unsexy and boring. Exhibit 1: Blendtec Consider the problem faced by Tom Dickson, founder of Blendtec. He makes home blenders. Hardly an exciting item. Here’s what he did to promote blender sales for his ailing company. He asked the question “Will [...]