In the “Real World” we are easily able to analyse situations and generally make good decisions.
For example:
The transport driver next door buys a new truck, which allows him to increase his profits by 50%. Do we go out and buy a new truck so that we can increase OUR income? Of course not.
The dressmaker down the road buys a new sewing machine, which works faster, and increases her productivity by 35%.
Do we go out and buy a new sewing machine too? No.
We don’t buy these things because we don’t follow that line of business, and buying the items would not increase our income. And all the fancy sales letters in the world would not induce us to buy.
So why do people who market on the internet automatically assume that every traffic generating or money making idea and technique will work for them?
Before punching in the magic numbers to buy the next fantastic technique that will make you $23,213 per day while sitting in your hammock sipping mint juleps, just think a little bit about
- What are you actually buying?
- Will you immediately be able to use it?
- Are you familiar with the techniques and will put them to ?
- Can you believe the person making the spiel?
Like many people, I have a hard drive of stuff that I have bought on impulse, and have never used.
I now make a practice of NEVER buying anything until I’ve taken at least 24 hours to “sleep on it”. During this time, I consider whether it’s directly compatible with what I’m doing, and if so, is something that I can put to use IMMEDIATELY.
And the more hype and inducements to “BUY NOW”, the less likely I am to purchase it.
These simple rules have saved me lots of money 
Cheers,
Eric G.
Hi Eric, you and your flippin’ common sense approach!!
You’ll take all the fun and desperation out of life for about 80% of your readers!!
I’m certainly wondering what possible use I can find for the mountain of EBooks I’ve printed over the past 7 years now that most of them are out of date or no more use than they were when I bought them so eagerly full of great expectations!
The trouble is, when you are starting out you don’t know what you don’t know so you tend to grab everything just to make some headway……… but then it’s a very difficult task to break that mindset and select just one avenue towards your goal.
Keep on trying Eric, someone needs to tell it as it is, many attempt it and eventually a lot of us get the message and improve our chances enormously!
Thanks for your “insane rant of sanity”
John O’York